‘Sesame Street’ Character the New Face of Autism Awareness
April 3, 2019
By: Michelle Diament
Source: Disability Scoop
Even though autism can be identified by age 2, most kids go undiagnosed until after age 4. Now, advocates are working to change that and they’re getting a little help from “Sesame Street.”
Autism Speaks is launching a new public awareness campaign aimed at encouraging parents to get their children screened early for autism. The initiative includes ads featuring Julia, a “Sesame Street” muppet who is 4-years-old and on the spectrum.
Ads will appear online, in print, outdoor and on television through a partnership with the Ad Council, Autism Speaks said.